Thursday, June 26, 2008

Best T Shirt Bras?

What should you look for in a T Shirt Bra? (The French call it an "invisible" bra).


Top 5 Criterias:

  1. Smooth and seamless under fitted clothes

  2. Protect against cold nipple. (especially useful if your AC is blowing mega cold air in your office during the summer)

  3. Give a nice shape and flatters your figure
  4. Comfortable fit
  5. Stylish. Best seen in Chantelle Africa T Shirt Bra, Chantelle Graphie T Shirt Bra & Simone Perele Andora T Shirt Bra.

Something New to look for in T Shirt Bra: SPACER fabric!

Innovative molded foam called Spacer. Best seen in Prima Donna Spacer T Shirt Bra. We think more bra manufacturer will release new T Shirt bras using spacer fabric.

Lightweight and breathable. Perfect for hot and humid weather! (i.e so if you live in Arizona, Texas, Georgia, etc...try it out!)

Allow your skin to breathe.



So, have you discovered your perfect T Shirt Bra?

Wednesday, June 18, 2008

Risque French Lingerie Advertising?


French lingerie advertising always intertwines femininity and sexiness. In doing so, such ads typically contain a beautiful woman wearing exquisite lingerie in a lavish decor, with brands like Aubade often presenting these scenes in Black and White.

Still, the unconventional French Lingerie ad (picture included) will emerge from time to time. For some people, such ads are light and much appreciated, while others, taking the ads literally, consider the ads offensive and in bad taste.

For those of you who aren't French, we offer the following translation of the lingerie "publicite" (Ad): "Take the lingerie set for your lover and the chemise for your wife."

Though unconventional and perhaps even cliche -- "only men have lovers on the side" -- it definitely grabs your attention!

Simply put, this French lingerie ad might be too risque for, and even offensive to, many people in the United States.

Please let us know what you think. Is it too unconventional? Offensive?

Wednesday, June 4, 2008

Prima Donna Bra Fitting Event- June 12-14th


Are you bigger than a D cup? How about an F cup?

A) Last time, I checked I was a D but that was 3 years ago...I am not so sure now...

B) Me..a F cup..you must be joking...

C) Help...I don't know...but I am totally overflowing my bras and it's embarassing...)

D) Wow..they make bras in G cup...


Well, here's a bra fitting event for you!


Join Coup de Foudre Lingerie and a Prima Donna Fit expert for a special bra fitting event. Get 10% OFF when you purchase 2 Prima Donna bras.



Get ready for the Spring/Summer with Must Have Bras that will shape, lift, support or minimize!



Sign up for our newsletter online and enter for a chance to win a Prima Donna lingerie set. Random drawing will be done on Monday, June 16th. Winners will be notified by email


When: Thursday & Friday June 12th, 11:00AM - 7:00PM; Saturday, June 14th, Noon-6:00PM.



Where: Coup de Foudre Lingerie 1001 Pennsylvania Avenue NW (Corner of 11th and E Street).

Call now (202) 393 -0878 to schedule your bra fitting appointment or make your reservation via email at info@coupdefoudrelingerie.com. Please indicate your preferred day and time. We will send you an email to confirm your bra fitting appointment.


Thursday, May 29, 2008

Coup de Foudre Lingerie joins "Think Local First DC"

As a DC locally owned business, Coup de Foudre Lingerie recently joined the "Think Local First DC". This program raise community awareness about the personal, community and economic benefits of shopping at local, independent businesses FIRST.


Top 5 reasons why you should buy locally:


1. More money stays in Washington, DC when purchases are made at locally owned, rather than nationally owned businesses. Small, locally owned businesses keep money in the community, and their investment in the community provides funds for non-profits and civic needs, a larger tax base, as well as good jobs for local residents.


2. Better customer service. We all know that specialization in product means specialization in knowledge. Local retailers are more likely to hire people with specific product expertise, connecting you with exactly what you’re looking for.

3. They contribute to the distinct character of our community. The unique character of Washington DC is what brought us here and will keep us here.

4. Local business owners invest in community. Local businesses are owned by people who live in this community are less likely to leave, and are more invested in the community's future.

5. Most new jobs are provided by local businesses. Small local businesses are the largest employer nationally and in the Washington DC area, provide the most new jobs to residents.
So when you think about where to spend your money in 2008, try to shop local and focus on independent Washington, DC businesses. They will all thank you for it.

Tuesday, May 20, 2008

Win tickets to "Sex And The City" movie!

What is your lingerie personality?

A- Sexy and racy like Samantha?
B-Romantic and feminine like Charlotte?
C-Practical like Miranda?
D-Or maybe sophisticated and whimsical like Carrie Bradshaw?
E-All of the above?


In celebration of the upcoming "Sex and the City" movie release, Coup de Foudre lingerie boutique in Washington DC is inviting you to win 4 movie tickets (Georgetown AMC Loews, Friday May 30th @8:10PM) by registering on our web site or signing our guestbook!


So round up your posse and head to the theather in style or plan to dress as your favorite characters. At least, we know you will look good in your outfits.


The countdown 'til May 30th begins now.

NOTE: Only one submission per person, please. Multiple entries by the same person will count as one entry. This contest is open to residents of D.C., Virginia, and Maryland. No purchase necessary. The winner will receive an email on Thursday, May 29th and win the 4 movie tickets. Pick up at our store.

Friday, May 16, 2008

New bra statistics from Consumer Reports!

A poll conducted by the Consumer Reports National Research Center found that 37 percent of women don’t bother to try bras on before making a purchase to make sure they fit. Wow....

Yet, 75 percent of women reported that they faced a specific challenge related to fit, and 53 percent of women have never been professionally fitted for a bra. When shopping for a new bra, 63 percent of women reported that comfort was the most important feature they looked for, followed by support (21 percent).

Bra Poll:

Bra Ownership-- Women own an average of 9 bras, but only wear 6 on a regular basis; the average woman purchased 4 bras in the past year.

Decent Exposure-- 80% of women say they would never go out in public without a bra.-- Over one-third (34%) of women take action to enhance their bra size, withthe most common methods being padded (23%) and push-up (22%) bras.

A Perfect Match-- Matching bra and panties is not a priority for most women. 58% of women say they never or rarely match bras and panties.-- Over one-quarter of women (27%) have decided against purchasing a clothing item because they did not have an appropriate bra to wear.

So, don't hesitate to come to Coup de Foudre Lingerie for a bra fitting....and get some advice on what to wear underneath.

Monday, May 12, 2008

Chantelle Bra Fitting Event: May 15-17th

Are you in search of the perfect bra?


Join Coup de Foudre Lingerie for a Chantelle Bra Fitting Event. Get 10% OFF when you purchase 2 chantelle bras.


When: Thursday & Friday May 16th, 11:00AM - 7:00PM; Saturday, May 17th, Noon-6:00PM. Where: Coup de Foudre Lingerie 1001 Pennsylvania Avenue NW (Corner of 11th and E Street).

Call now (202) 393 -0878 to schedule your bra fitting appointment

Friday, May 9, 2008

Where to shop for bra size 32-40 EFG?

Did you pick up your copy of the Washington Post Express this morning?


We love Fridays...because we are eager to read the "Style" section of the Washington Post Express...well guess what?....Coup de Foudre Lingerie is mentioned in this week end edition!


"Hollywood babes are both buxom and skinny ,and, while this combo is usually endowed by God, we must wonder where they buy bras. Brassieres with large cup sizes are rare, but Coup de Foudre Lingerie (1001 Pennsylvania Avenue NW:202-393-9878) is joining the teeny club of shops carrying E-G cups in sizes 32-40. Prima Donna Bras are pretty (There's lace!), meaning ugly elastic contraptions can go to the back of the drawer"

Happy Mother's Day!

Shop Coup de Foudre Lingerie Mother's Day gifts to celebrate all the moms in your life: Mom, Wife, Mother-in-law, Sisters, Friends. And for gift ideas for Mother's Day that are truly one-of-kind don't hesitate to get her a gift certificate and schedule a personalized bra fitting appointment. Especially if she is a new mom and recently stopped breastfeeding... she might not be sure you about her bra size anymore ... She will thank you latter once she discovered she looks better underneath her clothes.

Saturday, May 3, 2008

Couture Bridal Lingerie

We just received a new bridal sleepwear collection from Christine Vancouver .

Christine Vancouver is the product of Canadian designer Christine Morton. Established in 1976, Christine Vancouvers lingerie specializes in exquisite laces and luxurious textured silks with a tremendous dedication to couture detail. Famous for its old world Victorian inspired designs and intense attention to detail, this label has an international customer base for bridal and traditional fine lingerie.

If you are looking for a stunning bridal silk chemise for your honeymoon, look no more. This bridal collection from Christine Vancouver is 100% silk and the design while simple is just irresistibly chic and elegant. It's the perfect piece of luxury for your wedding night or honeymoon!

Just add it to your bridal lingerie wish list...

Monday, April 28, 2008

Bra Life Expectancy? Bra life span?

What is your bra life expectancy? While there is no magic formula to calculate your bra life span, it depends on the following factors:


1) How many bras you own 2) How often you rotate your bras 3) How you care for your bras 4) What is the Quality & Craftmenship of your bra

1)How many bras do you own? If you wear the same bra everyday it would quickly lose its elasticity. Yes...you know you are guilty of that one...! The life expectancy for that bra would obviously be shorther and would need to be replaced more often.


Fact: On average, women own about 6-10 bras. (see our bra statistic survey)

2) How often do you rotate your bras?


We all have that favorite bra that keeps finding it's way to the top of the drawer so it gets worn more than the rest. It will wear out faster than expected.


Fact:You should rotate your bra every 2 days.


3) How do you care for your bras?


Washing and wearing, stretches the fabric and causes it to relax resulting in less support. As your bra ages, the elasticity will relax. You can wash your bra in the washing machine (unless you really have the time to do it by hand- who does?). Make sure it is hooked together to prevent tangling and use a lingerie wash bag to keep your underwear separate. Wash on delicate cycle in cool water. And please...no dryer (especially for T Shirt Bras).


Fact: Heat breaks down the spandex.


4) What is the quality of material & craftmenship of your bra?

The quality of the material and craftmenship plays an important part in the life expectancy of your bra. Some of our vendors such as Chantelle or Prima Donna do extensive testing. For example, each new fabric used by the brand is examined and tested in Chantelle’s quality control laboratory for its reaction to washing, wearing, yellowing, and color fastness. Only when the quality of the material has been approved can the fabric be used for manufacturing.


Signs it is time to buy some new bras: Discoloration, loss of elasticity or shape, torn fabric or the 3rd hook (the tighest) does not feel tight anymore.


Wouldn't be easier if you had a microship or RFID embedded in your bra to tell you you need a new one? It would then beep (like when your cell phone is about to die) when you are due for a bra tune up! Ok may be not such a good idea....

In the meantime, here's the life expectancy of some common household items by Smart Money.

SPECIAL OFFER TO OUR COUP DE FOUDRE LINGERIE BLOG READERS:


For a limited time only, Get a free Chantelle lingerie wash detergent with the purchase of any 2 chantelle bras during the month of May at the store. (while supplies last)